Blog
AI brand visibility, straight.
Working notes on generative engine optimization, AI search, and what small teams can actually do about their visibility.
7 min read
Vibecoders are the new distribution channel — and nobody is paying attention
Thousands of developers ask Claude, Cursor, and v0 which tool to use every day. Whichever product the agent recommends, wins. Here's how to make sure it's yours.
distributionagentsGEO
8 min read
How to show up in ChatGPT search results in 2026
A working primer on generative engine optimization. What AI search engines actually read, how they rank, and the four levers you control as a brand.
GEOAI searchfundamentals
6 min read
Pings vs Otterly.ai — honest comparison from the founder
Two AI visibility trackers, very different opening plays. Here's exactly where Otterly is stronger, where Pings is stronger, and who should pick which.
comparisontools
7 min read
Why your brand is invisible to ChatGPT (and how to fix it)
If ChatGPT draws a blank when someone asks about your company, the cause is almost always one of five things. Here's the diagnostic, in order of frequency.
diagnosticAI search